Harness the Power of Social Media for Your Law Firm
Gain Exposure, Drive Traffic & Boost Conversions
Revamp Your Social Media Strategy
Social media is used by billions of people every day. In recent years, social media usage has only increased. About 70% of the U.S. population has at least one social media account. An average American spends just over two hours a day scrolling through social media. Law firms can take advantage of this unique opportunity to engage their audience where they spend most of their downtime-scrolling through social media channels like Facebook and Instagram.
We manage social media accounts for law firms like yours on LinkedIn, Facebook, Snapchat, Twitter, Instagram, and Tok-Tok. Often, prospective clients use social media to vet and validate an important decision, such as choosing legal counsel. In addition to actively managing your firm’s social media presence, we increase leads and conversions.
You have an unmatched chance to get in front of your target audience no matter where your firm operates or what you specialize in. It’s unfortunate that most law firms don’t know how to use social media to their full advantage or simply don’t have the time to run multiple social media profiles. Fortunately, Duo Digital is here to help!
Find out how Duo Digital’s social media marketing services can enhance your company’s digital presence and help you capture and close more qualified leads. Request a free marketing consultation today.
Unlock the Power of Social Media With Personalized Management
You don’t have to hire a full social media management team to reap the benefits of this powerful form of advertising and marketing. With Duo Digital, you get the expertise and knowledge of a full-time team without having to pay nearly as much. Our highly committed and experienced team of ad specialists and marketers are eager to help you take your law firm to the next level. Contact us today to learn more about our social media advertising services and how your law firm can benefit. We’ll set up a free consultation.
Professional SMM for Law Firms
Multichannel Expertise
Your target audience isn’t limited to a single social media platform. To maximize your law firm’s exposure and get the most out of a social media marketing strategy, it’s essential to take a multichannel approach. At Duo Digital, we specialize in SMM for the biggest platforms such as Facebook, Twitter, LinkedIn, and Instagram. We’ll determine which channels are most effective and designate time and energy commitments in accordance with the results we’re seeing from each. This way, you’ll always get the biggest bang for your buck in terms of social media exposure.
Client Engagement
One of the most important aspects of social media management is customer experience. These platforms provide a seamless, convenient, and free method of communication with your target audience. We’ll set up your social media profiles to encourage and facilitate effortless collaboration with your current clients and potential customers to establish your law firm as a leader and authority in the space. Our team will work with your law firm to determine your ideal audience in order to target our social media strategies.
Conversion Generation
Your website isn’t the only effective way to generate conversions online. Your social media profiles have the opportunity to get seen by millions of people every day, literally! Our social media experts will optimize your profiles to encourage users to become paying clients through effective sales funnel tactics. Whether you want people to visit your site, contact you via email, or call you directly, we’ll employ your social media profiles to encourage that action. We’ll make sure your law firm is getting seen by the right people too!
Results-Driven Methods
Social media is a vehicle for achieving the goals of your law firm. That’s why we remain focused on the results of our social media advertising efforts. We identify key performance indicators (KPIs) based on your unique goals such as traffic and conversion rates to ensure you’re getting the most out of your social media marketing strategies. We’ll continue to make adjustments as needed so your law firm is always on track towards its goals.
Personalized Design
Our social media advertising services are personalized to meet your law firm’s specific goals. Whether you want to drive more traffic to your site, get people to sign up for online calls, or accumulate an email list, we can design the social media ads that prompt your target audience to take those steps. As time goes on and your law firm needs change, we’ll continue to develop new strategies to help you overcome new challenges and reach new objectives. Our social media management services are always a reflection of your current needs.
Professional Support
The professionals at Duo Digital will take the time to learn about your business, its obstacles, and its goals in order to provide truly personalized support. Any time you have a question, our experts will be there to help. You can get a hold of us via email or over the phone. We’re committed to keeping our clients informed and up to date. We’re here to serve you.
How Can Duo Digital Help You With Social Media Magement?
Here’s what you can expect from Duo Digital when we manage your Social Media presence:
Graphic Design:
We are here to help you build your brand by creating graphics that are beautifully designed for our client’s social media profiles and content.
Video Editing:
Social Media is quickly gravitating toward the use of videos for user engagement. We will help you identify video topics for your practice area and edit your videos for your social media channels.
Curated Content:
Conquer social media with our industry-specific content. We write captions and content that speaks directly to your ideal audience.
Account Optimization:
By partnering with us, you can be sure that your business profile is always up-to-date and optimized for maximum exposure to help bring the right people to you.
Monthly Reporting:
We deliver results. You can expect a monthly report and a comprehensive overview of your social media performance, including what works best for promoting content and which strategies deliver great results.
Keyword Research:
We conduct keyword research so that your social media can be optimized. The research we do for our clients gives them the competitive edge they need to understand the trends as well as the needs and wants of your industry-specific community.
FAQ // LEARN MORE ABOUT DUODIGITAL
Do I need a website?
Would you like to gain more organic traffic and leads? If so, the answer is YES!
To stay competitive in the digital age, it’s imperative that businesses are constantly vying for top positions on SERPs (search engine results pages). A high volume of organic traffic comes from search engines as a result and this can be captured by having your website ranked highly with SEO techniques like optimizing content or installing keywords into titles/headings across different pages so those words show up when someone searches them online.
SEO stands for search engine optimization. It is an ever-evolving set of strategies, tactics, and best practices that help businesses create websites and other digital content that rank well on search engines. Why is SEO ever-involving? Google and other search engines run on complex algorithms that are regularly updated. These algorithms are what search engines use to determine which pages to rank highest.
What is the difference between SMM and PPC?
SMM (Social Media Management) refers to the management of your social media profiles to engage with your audience via organic posting strategies. SMM strategies helps build your brand awareness as well as establish your company as an authoritative and trustable entity in your field. With SMM, the main objective is to educate and connect with your audience.
PPC (Pay Per Click) refers to creating online Ads that target a specific audience, with the goal of having them interact with your Ad and become a lead that you can follow up with. As the name says, with PPC you pay for each person that clicks on your Ad to visit your website, fills out a lead form, and other scenarios. With PPC, the main objetive is to generate leads that can turn into paying clients.
What is Client Intake Automation?
Client intake automation refers to the process of automating repetitive tasks that must be done from the time a new PNC calls your firm, to the time they become a paying client. With automations you are able to automatically schedule appointments, send follow-up emails/texts, send appointment confirmations & reminders, generate retainer agreements and collect electronic signatures, send invoices and payment reminders, and much more. Automating all of these repetitive tasks frees your knowledgeable staff to work on more billable tasks, and allows you to handle more leads without the need to increase your staff.
Who is DuoDigital?
We started off as a husband/wife dynamic duo, and are now a growing team of 7. We both come from a technical background (B.S degrees in Computer Science, M.S. in Software Engineering, and MBA) and have leveraged our technical knowledge to serve the legal market which is severely lacking in both technology and effective digital marketing. We’re entrepreneurs, parents, we love people, and we’d love to work with you!
Can I trust DuoDigital?
Do birds fly?! We’re committed to you and your companies growth. We believe in what we do so much that we provide you with a money back guarantee. Unlike other marketing agencies, we don’t require any up-front contracts to start working with us. We’ll start off on a month-to-month basis to prove to you that we will deliver! No commitments, no tricks. All results.
Ready to Grow And Scale Your Law Firm?
Contact us today to get started!
